By Michael Pickard, C21
David Beebe, VP and general manager, digital studio at Fishbowl Worldwide Media, tells C21 about the company’s new YouTube channels, getting 18 million views on Yahoo’s online platform and why mobile is the next big trend in digital platforms.
C21′s Talking Shop is a daily strand on C21Media.net that goes behind the news to talk to leading players in the international content business.
Says Beebe: “The audience is all over the place, so mobile will be a big focus for everybody next year as more and more phones become more connected, faster and smarter. It will still be short content on mobile but that’s an opportunity and I think there’s definitely one around live programming on mobiles too.”
In this episode, Beebe also talks about turning the world’s largest clip library into online content, ‘game-ification’ and Fishbowl’s plans for 2012.
Listen: http://www.c21media.net/screenings/c21tv/fishbowls-beebe-goes-mobile
